Tag Archives: targeted advertising

EDPB releases draft guidelines on the targeting of social media users

In September 2020, the European Data Protection Board (EDPB) released new guidelines on the targeting of social media users (Guidelines) for consultation. Background The Guidelines address the privacy risks and legal issues that arise when social media services are used to direct specific messages to users based on particular criteria, such as the users’ perceived … Continue Reading

Facebook Implements Additional Measures to Prevent Discriminatory Practices in Targeted Advertisements

Responding to news reports that journalists were able to purchase advertising on Facebook targeted to ethnic groups, Facebook announced several new changes to the company’s advertising products. The move highlights heightened scrutiny of advertising practices surrounding the increasing use of big data in many aspects of marketing and advertising. Facebook’s response grew out of a … Continue Reading

SEC Regs Amended To Allow Hedge Funds To Advertise: Potential Data Privacy Implications

This post was also written by Alexandra Poe and Frederick Lah. Last week, the SEC proposed amendments to Rule 506 of Reg D to lift a long-standing ban on advertising for hedge funds and certain other investments. Over the course of the next few weeks, Reed Smith will be releasing a series of blog posts about the various … Continue Reading
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