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In today’s digital age, brands are increasingly utilising the platforms of celebrities, vloggers, bloggers and other social media personalities (Influencers) to reach their target audiences and boost sales. Social media platforms are now coming under scrutiny for their unregulated space. To assist influencers and brands to comply with the law, the Competition and Markets Authority

On October 1, the Consumer Rights Act 2015 went into effect in the UK.  Divided into three parts, the Act applies to the entire United Kingdom, and extends consumer rights and significantly restructures overall business-to-consumer relationships.  We have summarized the legislation and identified ways in which UK businesses that deal with consumers will likely be